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It’s good to have a reason. We found ours in our love for wine country, dedication to small business, and enthusiasm for effective marketing that is fair, honest, and fun. Our mission is to :
A percentage of our proceeds go to organizations such as the Small Business Development Center to fund small business education and support local business growth. We work with suppliers who serve the local market, so that you can be sure you are truly supporting local business! At VinJoy, we believe that businesses not only have the power, but the obligation to do good in the community they serve, and we put our money where our mouths are. By choosing our products, whether for yourself or in your retail business, you are acting as an activist to serve and support the local community. Sometimes we are asked, "Why small business? There are so many good causes to help." Our answer is that we believe small business is the backbone of every community in the U.S. and that to make the area we live, work and play in better, we must make a commitment to supporting local business. It isn't about charity, either. As the adage goes, "Give a man a fish and you have fed him for a day. Teach a man to fish; and you have fed him for a lifetime." That's why we don't only support local business as suppliers (which we do), but a percentage of our proceeds go to programs such as business education to help local businesses grow and thrive. We also support consumer education to "spread the word" about buying local. That's why at VinJoy, we like to say our products are created by local businesses to benefit the local business community. |